Website, why is it important?
Having a Web Site, nowadays has become something essential for the life of a company, something more than a simple adornment or luxury.
Small, medium and large companies must have a current, functional and vanguard Web Site, it is a letter of introduction 24 hours a day, 365 days a year. A company that does not have a Web Site designed and programmed to its needs has little reach to offer its services and/or products and much less credibility before its clients.
- Constant advertising. A Web site can be a seller 24 hours a day, 7 days a week, 365 days a year and for free.
- Image and Prestige. A website demonstrates the professionalism and commitment that a company has in today’s times.
- Dissemination and presentation letter. The information of your company, products and/or services will be available to any visitor on your Web Site.
- Products and/or Services. A fatal mistake is not having a Web Site that correctly breaks down and shows the products and/or services that your company offers, since many customers, for convenience, resort to it to learn more about your company.
- Happy Customers. When a Web Site is dynamic, that is to say; it has a blog, they constantly change their promotions… the customer will visit your site to see what you have published again.
What are the disadvantages of NOT having a Web Site?
- Office Hours. Without a Web Site, you will always have to have your office or business open to attend and inform your potential clients, but if you have a Web Site, your potential clients will be able to get information about your products and/or services at any time and from any place with an Internet connection.
- Keeping up with the competition. You are losing potential customers and above all you are not keeping up with your competitors.
- Spending of economic resources and time. By having a well designed Web Site, programmed and detailing the services and/or products of your company, you do not have to print so many brochures or make calls to provide information about your company. You will spend more time in closing a deal instead of only solving the doubts of a potential client that has been informed before in your company’s Web Site about your services and/or products.
- You are missing out on the best suppliers. The best suppliers make campaigns on the Internet and by not having a Web Site, they will not be able to contact you and thus your company will not be able to reduce costs and have higher profits.
- Not existing. Many customers will turn to a search engine like Google, Bing, yahoo… and will search for the name of your company, product and/or service, there is a saying “If google doesn’t know you, you don’t exist”.
Being in social networks IS NOT HAVING YOUR WEBSITE
But I already have a website… it’s on Facebook.
But I already have a Web Site… it’s on Twitter.
FATAL MISTAKE that is a fanpage, necessary for the current market for different reasons, but it is only a complement, besides everything that contains your fanpage the owner of your publications is facebook or twitter but not you.
A good design A good design is not enough, each company is different and each web site must be designed, programmed and focused to the users and/or final clients. At desmanes we will always offer you the best options.
